How to whitelist/blacklist sources and domains

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Here is the instruction how to whitelist/block the publisher.

  1. Go to “Campaigns”.
  2. Scroll down till the end of the page until you find “advanced settings” link.
  3. Click “advanced settings” and find “Sources and domains whitelist / blacklist” section.
  4. Tick “Enable Sources and domains whitelist / blacklist” and choose “Sources and domains blacklist” or “Sources and domains whitelist” frame.
  5. Specify the traffic sources you want to whitelist/blacklist for this campaign by using one of the allowed formats.

Concerning the FORMATS,

  • domain – represents specific domain, e.g. example.com. When whitelisting/blacklisting a specific domain, it means all matching domains of all publishers will be whitelisted/blacklisted.
  • pub_id – represents ID of specific publisher, allows you to whitelist/blacklist the publisher itself with all its sites and placement IDs (subs).
  • site_id – represents ID of specific site, allows you to whitelist/blacklist publisher’s specific site. NB site_id is a unique ID of a specific site within specific publisher, it means choosing site_id you whitelist/blacklist certain publisher’s specific site only.
  • sub_id – represents specific placement ID (sub). When whitelisting/blacklisting a specific placement ID, it means all matching placement IDs (subs) of all publishers will be whitelisted/blacklisted.
  • pub_id:*:* – represents ID of certain publisher with all its sites (*) and placement IDs (*), allows you to whitelist/blacklist the publisher itself with all its sites and placement IDs.
  • pub_id:*:sub_id – represents specific placement IDs (subs) within certain publisher within any sites (*), allows you to whitelist/blacklist all placement IDs of one publisher within all its sites.
  • *:*:sub_id – represents specific placement IDs (subs) within any publisher (*) and any site (*). When whitelisting/blacklisting a specific placement ID within any publisher and any site, it means all matching placement IDs (subs) of all publishers within all sites will be whitelisted/blacklisted.
  • pub_id:site_id:* – represents certain publisher’s specific site with all its placement IDs (*), allows you to whitelist/blacklist certain site within one publisher with all its placement IDs (subs).
  • pub_id:site_id:sub_id – represents certain publisher’s specific placement ID within specific site, allows you to whitelist/blacklist certain placement ID within specific site of a specific publisher.
  • *:site_id:sub_id – represents specific placement ID within specific site and within specific publisher (as long as site_id is a unique ID that can be found only within specific publisher, any publisher (*) in this format is written to make it easier). When whitelisting/blacklisting due to this format, certain placement ID within specifiic site of a specific publisher will be whitelisted/blacklisted.
  • *:site_id:* – represents ID of specific site regardless of its placement IDs but within a specific publisher (as long as site_id is a unique ID that can be found only within specific publisher, any publisher (*) in this format is written to make it easier), allows you to whitelist/blacklist certain publisher’s specific site with all its placement IDs.
  • pub_id:domain:* – represents specific domain, e.g. example.com, within certain publisher regardless of its placement IDs (*), allows you to whitelist/blacklist certain publisher’s specific domain with all its placement IDs.
  • pub_id:domain:sub_id – represents certain publisher’s specific placement ID within specific domain, allows you to whitelist/blacklist certain placement ID within specific domain of a specific publisher.
  • *:domain:sub_id – represents specific placement IDs within specific domains regardless of publishers (*). When whitelisting/blacklisting due to this format, all matching placement IDs within matching domains within all publishers will be whitelisted/blacklisted.
  • *:domain:* – represents specific domains, e.g. example.com, within any publisher regardless of placement IDs. When whitelisting/blacklisting specific domain due to this format, it means all matching domains of all publishers with all placement IDs will be whitelisted/blacklisted.
  • * – represents an empty string, i.e. any value;

WITHIN ONE PUBLISHER you can whitelist/blacklist:

  • publisher itself with all its sites and placement IDs (subs) (use pub_id or pub_id:*:* format);
  • publisher’s specific sites (use site_id or pub_id:site_id or pub_id:site_id:* format);
  • publisher’s specific subs in the whole (use pub_id:sub_id or pub_id:*:sub_id format) or publisher’s specific subs within specific sites (use pub_id:site_id:sub_id format).